Ria Sharma

A seasoned Digital Marketer with over 7 years of experience, specializing in crafting and executing strategies that enhance brand visibility and engagement. Currently serving as Project Manager at AB InBev, leading initiatives for iconic brands like Budweiser, Corona, and Hoegaarden. Expertise includes marketing campaign management, content strategy, and cross-functional collaboration. Successfully drives large-scale projects, achieving significant milestones such as notable follower growth and high engagement rates. By analyzing brand performance, shapes future strategies and delivers tailored solutions that optimize brand presence and operational efficiency

Education
Bachelor of Commerce (Bcom) - Gujarat University | Advanced Certificate in Digital Branding and Advertising - MICA
Work Experience
With over 7 years of experience in digital marketing and advertising, a proven track record of crafting and executing innovative strategies across industries, including entertainment, fashion, and FMCG. Has led diverse teams of copywriters, designers, and paid media executives, delivering successful campaigns that drive brand visibility and engagement. Expertise spans across campaign management, SEO, content strategy, and campaign analysis. Skilled in digital marketing, online reputation management, and stakeholder collaboration, consistently delivering tailored solutions to boost brand performance and ensure seamless project execution.
Nature of Work
As a Project Manager at AB InBev, responsible for leading key initiatives for renowned brands such as Budweiser, Corona, Hoegaarden, Royal Challenge, and more. The role involves streamlining workflows to boost operational efficiency, implementing tracking systems for seamless project execution, and managing production efforts for brand shoots and influencer campaigns. Collaborates with cross-functional teams—including Brand, Creative, Legal, Procurement, PR, and Trade Marketing—to ensure successful project delivery. Additionally, analyzes brand performance data to inform strategic decisions and drive future growth.

Profile

  • Batch Year:2024-26
  • Experience: 7 Year
  • Industry: Advertising / Communication / Media / Entertainment
  • Organisation: AB InBev
  • Email: bpgp24rias@iima.ac.in
  • Phone: XXX-XXX-0610
  • Social connect: LinkedIn | CV