Management Consulting Manager - Accenture Strategy and Consulting (2021- Present)
- Led the strategy planning of a UK-based oil & gas player, formulating the product strategy and sales models for digital industrial solutions and designing the digital, supply chain and ops ecosystem for business worth $20 Mn in 1st year.
- Formulated a GTM strategy for a Gen AI platform, defining consumer segmentation, value proposition, competitive benchmarking, and commercial models and enabling its successful launch across 18 global markets with ~350 Mn MAU
- Developed a market entry strategy for a Korea-based SaaS platform, uncovering opportunities worth $40Mn for AI chatbot and voicebot solutions in Thailand. 
- Created a brand awareness and advertising effectiveness strategy for the US-based hospitality leader, driving 20% increase in app adoption and 15% uplift in digital touchpoints engagement. 
- Designed an operating model strategy for AI ed-tech solutions in APAC, introducing 3 custom engagement models to facilitate business expansion.
- Formulated a cost optimization strategy for a Europe-based electronics major, achieving $5 Mn in savings through improved partner hotel sourcing within the first year

Assistant Manager – Market Intelligence & Sales Strategy, MinebeaMitsumi (2018-2021)
- Led the SEA market intelligence practice (team of 5), driving development of AOP and GTM plans across new product instruction and customer acquisition models for clients in Auto/EV, consumer electronics & industrial goods 
- Conducted due diligence of 10+ M&A targets in consumer electronics sector, drawing an investment of $50 Mn for a JV set-up with 3 partners in India in close collaboration with President of the company. 
- Revamped B2B business models and assessed their commercial viability and product-market fit, catalysing the launch of 5 product lines and 20+ NPD concepts in SEA and contributing to $40 Mn in ball bearing, motors and IC sales 
- Led India industrial account mining program, mapping market needs to overall corporate strategy and unlocking 50+ customer leads through collaboration from R&D, manufacturing, supply chain and sales functions.

Associate Consultant – Digital Transformation, Zinnov Management Consulting (2017-2018)
- Delivered multiple due diligence and market opportunity assessments for Apple and Google, executing GTM plans on ground impacting $100 Mn business across ad-tech and ecommerce/in-store sales. 
- Conducted extensive market research and data mining to define TAM, competitive whitespaces, technological shifts and emerging engagement models to churn out digital transformation opportunities for various Fortune 500 clients

Senior Analyst – Strategic Research & Insights, The Smart Cube (2015-2017)
- Delivered 30+ market intelligence engagements, combining in-depth primary and secondary research to evaluate market entry feasibility, procurement landscape, industry attractiveness, macroeconomic modeling, competitive gaps etc. 
- Used frameworks such as SWOT, PESTLE, Porter’s 5 Forces and data platforms (Factiva, Lexis Nexis, etc.) for creating market intelligence reports across industries (retail, consumer goods, life sciences)

1. Awarded the Accenture S&C Champion of the Quarter (2023, 2025) for driving value for the client’s business and leading growth of the overall consulting practice in the resources sector.
2. Invited as a CII Conference Speaker on Quality Manufacturing in India in Aug 2019 for showcasing manufacturing advancements in automotive component manufacturing
3. Received the "Best Debutant Award" in 2015 for leading multiple market entry analysis assessments in healthcare and consumer goods sectors. 
 

• MBA (pursuing), Indian Institute of Management, Ahmedabad, 2024-2026
• B.E(Manufacturing Processes and Automation), Netaji Subhas Institute of Technology, Delhi, 2015
   

• Reinvention of Agentic AI, Accenture, 2025
• Advanced Excel for Business – Macquarie University (Coursera), 2024
• Conducting Usability Testing. IxDF - The Interaction Design Foundation, 2023
• Research Report: Delivering Insights, 2022
• UX Research at Scale: Surveys, Analytics, Online Testing, Coursera, 2022
• Japanese Language Proficiency Test - JLPT N5, 2019

• Certified Super Randonneur for completing long distance cycling events in India (Total: 1,500 km) hosted by Audax Club Parisien
• Mountain waste collection volunteer, participating in garbage collection initiatives held by “Healing Himalayas” foundation in Himachal Pradesh 
• Worked as a Educator of Project Leap team at Becoming I Foundation, incubating various personality skills in primary government school students through sports, music, dance, theatre, arts, etc.